54017 ZIP Code — New Richmond, WI
Saint Croix County, Wisconsin
ZIP code 54017 is located in New Richmond, Wisconsin, within Saint Croix County. It covers approximately 139.25 square miles and serves a population of 19,652 residents. This is a standard ZIP code in the Central (CT) timezone, served by area code 715.
About ZIP code 54017
The housing stock consists of predominantly single-family detached homes. Most homes were built in the 2000s, giving the area an established character. Median home value is $287,000. Owner-occupancy sits near the national average at 73%.
Median household income is $93,829. The poverty rate of 7% is below the national average.
The dominant occupation class is management, business, and professional, with education and healthcare as the leading industry. The average commute of 26 minutes is near the national average.
Educational attainment is near the national average, with 32% of residents holding a bachelor's degree or higher.
19,652
population
139.25
sq mi land
Standard
ZIP type
Central (CT)
timezone
54017 ZIP code map
Cities in ZIP code 54017
Below are the cities the US Postal Service accepts for ZIP code 54017. Using any city not on this list may result in mail delivery delays.
| City | Status |
|---|---|
| New Richmond | Acceptable |
| New Richmond | Preferred |
Nearby ZIP codes
54026 Star Prairie (7.9 mi)
54025 Somerset (8.5 mi)
54007 Deer Park (9 mi)
54023 Roberts (10.4 mi)
54015 Hammond (11.8 mi)
54020 Osceola (12.6 mi)
54002 Baldwin (12.6 mi)
54013 Glenwood City (12.9 mi)
54016 Hudson (14.4 mi)
55003 Bayport (15.5 mi)
54005 Clear Lake (15.6 mi)
55047 Marine On Saint Croix (16.4 mi)
Demographics
updated 05/2026
| Population | |
|---|---|
| Total population | 19,652 |
| Population density | 141 / sq mi |
| State FIPS | 55 |
| County FIPS | 109 |
| Geography | |
|---|---|
| Land area | 139.25 sq mi |
| Water area | 2.75 sq mi |
| Latitude | 45.1254 |
| Longitude | -92.5022 |
| Timezone | Central (CT) |
| Area code | 715 |
Total population by age
Gender
Race & ethnicity
Economics
updated 05/2026
Household income
| Income range | This ZIP | County avg | State avg |
|---|---|---|---|
| Under $50k | 27.4% | 26.1% | 39.4% |
| $50k – $100k | 37.6% | 33.1% | 33.0% |
| $100k – $200k | 30.4% | 33.2% | 22.4% |
| Over $200k | 4.6% | 7.5% | 5.2% |
Demographics & statistics
19,652
Population
141
People per sq mi
37.6
Median age
$93,829
Median household income
$38,542
Per capita income
$287,000
Median home value
$1,017
Median monthly rent
73.2%
Home ownership
6.9%
Poverty rate
2.5%
Unemployment
5,779
Housing units
31.8%
Bachelor's or higher
Age distribution
Male
Female
603
Under 5
583
631
5–9
610
879
10–14
850
628
15–19
608
627
20–24
607
1,224
25–34
1,183
1,479
35–44
1,430
1,403
45–54
1,357
656
55–59
634
497
60–64
481
841
65–74
813
267
75–84
258
256
85+
247
← Male
Female →
Age summary
| Group | Count | % |
|---|---|---|
| Under 18 | 4,945 | 25.2% |
| 18 and over | 14,707 | 74.8% |
| 65 and over | 2,682 | 13.6% |
| Median age | 37.6 years | |
Race & ethnicity
White
90.7%
Two or more races
4.6%
Hispanic or Latino
2.4%
Black or African American
1.4%
Asian
0.4%
Other race
0.4%
American Indian / Alaska Native
0.2%
| Group | Count | % |
|---|---|---|
| White | 18,253 | 90.7% |
| Two or more races | 919 | 4.6% |
| Hispanic or Latino | 480 | 2.4% |
| Black or African American | 276 | 1.4% |
| Asian | 83 | 0.4% |
| Other race | 81 | 0.4% |
| American Indian / Alaska Native | 37 | 0.2% |
Household income
| Income range | This ZIP | County avg | State avg |
|---|---|---|---|
| Under $50k | 27.4% | 26.1% | 39.4% |
| $50k – $100k | 37.6% | 33.1% | 33.0% |
| $100k – $200k | 30.4% | 33.2% | 22.4% |
| Over $200k | 4.6% | 7.5% | 5.2% |
Under $10k
1.8%
$10k–$15k
2.6%
$15k–$25k
6.0%
$25k–$35k
3.5%
$35k–$50k
8.7%
$50k–$75k
17.2%
$75k–$100k
13.9%
$100k–$150k
26.9%
$150k–$200k
12.7%
$200k+
6.6%
| Range | % of households |
|---|---|
| Under $10k | 1.8% |
| $10k–$15k | 2.6% |
| $15k–$25k | 6.0% |
| $25k–$35k | 3.5% |
| $35k–$50k | 8.7% |
| $50k–$75k | 17.2% |
| $75k–$100k | 13.9% |
| $100k–$150k | 26.9% |
| $150k–$200k | 12.7% |
| $200k+ | 6.6% |
| Median income | $93,829 |
Housing
Home values
Under $50k
4.9%
$50k–$100k
1.4%
$100k–$150k
4.5%
$150k–$200k
10.8%
$200k–$300k
33.1%
$300k–$500k
31.3%
$500k–$1M
13.0%
$1M+
1.0%
Housing overview
| Metric | Value |
|---|---|
| Median home value | $287,000 |
| Median rent / month | $1,017 |
| Owner occupied | 73.2% |
| Renter occupied | 26.8% |
| Vacant | 5.1% |
| Single-family detached | 71.9% |
| Large apartment buildings | 5.6% |
| Mobile homes | 2.9% |
| Median rooms | 6.1 |
| Avg household size (owned) | 2.86 |
Year built
| Era | % |
|---|---|
| 2020 or later | 0.9% |
| 2010–2019 | 12.7% |
| 2000–2009 | 24.9% |
| 1990–1999 | 12.5% |
| 1980–1989 | 10.5% |
| 1970–1979 | 13.2% |
| 1960–1969 | 6.6% |
| 1950–1959 | 7.9% |
| 1940–1949 | 1.9% |
| 1939 or earlier | 8.9% |
Bedrooms
| Size | % of units |
|---|---|
| No bedroom (studio) | 2.3% |
| 1 bedroom | 5.9% |
| 2 bedrooms | 24.3% |
| 3 bedrooms | 34.7% |
| 4 bedrooms | 28.3% |
| 5+ bedrooms | 4.6% |
Vehicles per household
| Vehicles | % of households |
|---|---|
| No vehicle | 5.1% |
| 1 vehicle | 23.0% |
| 2 vehicles | 42.1% |
| 3 or more | 29.8% |
Heating fuel
| Fuel type | % |
|---|---|
| Utility gas | 60.8% |
| Electricity | 18.0% |
| Propane / LP gas | 15.5% |
| Fuel oil | 0.7% |
| Wood | 1.6% |
| No fuel used | 0.8% |
Households & families
| Household type | Count | % |
|---|---|---|
| Married-couple family | 4,235 | 57.6% |
| Cohabiting couple | 509 | 6.9% |
| Male householder, no spouse | 1,065 | 14.5% |
| Female householder, no spouse | 1,541 | 21.0% |
| Households with children under 18 | 2,687 | 36.6% |
| Households with seniors (65+) | 1,740 | 23.7% |
| Average household size | 2.63 | |
Marital status
| Status | Male | Female |
|---|---|---|
| Never married | 29.9% | 23.5% |
| Married | 58.7% | 56.2% |
| Separated | 1.3% | 0.5% |
| Widowed | 0.4% | 7.4% |
| Divorced | 9.6% | 12.4% |
Education
Less than 9th grade
1.1%
Some HS, no diploma
3.4%
HS graduate
26.4%
Some college, no degree
21.0%
Associate's degree
16.3%
Bachelor's degree
23.8%
Graduate / professional
8.0%
| Metric | % |
|---|---|
| HS diploma or higher | 95.5% |
| Bachelor's or higher | 31.8% |
School enrollment (ages 3–17)
| Type | Count | % |
|---|---|---|
| Nursery / preschool | 370 | 7.7% |
| Kindergarten | 111 | 2.3% |
| Elementary school | 2,391 | 50.0% |
| High school | 1,084 | 22.7% |
| College / grad school | 822 | 17.2% |
Employment
Industry of employment
Education & healthcare
20.9%
Manufacturing
20.6%
Retail trade
12.0%
Construction
8.7%
Professional & management
7.5%
Arts, food & hospitality
6.6%
Finance & real estate
5.4%
Public administration
4.9%
Transportation & utilities
4.6%
Other services
3.9%
Wholesale trade
3.7%
Information
0.8%
Agriculture & mining
0.4%
Occupation
| Category | % |
|---|---|
| Management, business & arts | 36.3% |
| Service | 13.8% |
| Sales & office | 22.8% |
| Natural resources & construction | 8.0% |
| Production & transportation | 19.1% |
Employment type
| Type | % |
|---|---|
| Private sector | 82.8% |
| Government | 12.6% |
| Self-employed | 4.6% |
| Unpaid family workers | 0.0% |
Commute
| Method | % |
|---|---|
| Drive alone | 79.0% |
| Carpool | 6.7% |
| Public transit | 0.2% |
| Walk | 0.4% |
| Work from home | 11.4% |
| Other means | 2.3% |
| Avg commute (minutes) | 26.4 |
Poverty
All people
6.9%
Under 18 years
3.4%
18 and over
8.0%
Married-couple families
1.9%
Female-led households
23.9%
Income support
| Source | % of households |
|---|---|
| Social Security | 25.9% |
| Retirement income | 16.9% |
| Supplemental Security | 3.1% |
| Cash public assistance | 0.6% |
| Food stamps / SNAP | 8.2% |
Health indicators
| Condition | % |
|---|---|
| Obesity | 34.6% |
| High blood pressure | 26.0% |
| High cholesterol | 30.5% |
| Diabetes | 7.2% |
| Heart disease | 4.7% |
| Stroke | 2.2% |
| Asthma | 9.3% |
| Arthritis | 21.2% |
| Kidney disease | 2.2% |
| Pulmonary disease | 4.8% |
| Cancer | 5.9% |
| Behavior / access | % |
|---|---|
| Smoking | 16.3% |
| Binge drinking | 27.1% |
| No physical activity | 17.1% |
| Less than 7 hrs sleep | 30.8% |
| Depression | 20.8% |
| Fair or poor health | 9.3% |
| Poor mental health | 13.5% |
| Poor physical health | 8.1% |
| No health insurance | 9.3% |
| Visited doctor (checkup) | 72.1% |
| Visited dentist | 72.6% |
| Cholesterol screening | 86.5% |
| Teeth loss | 10.3% |
Veterans & disability
| Veterans | Count | % |
|---|---|---|
| Civilian veterans | 885 | 6.0% |
| Disability | % |
|---|---|
| Any disability | 12.5% |
| Under 18 | 4.6% |
| 18–64 years | 10.6% |
| 65 and over | 36.3% |
Health insurance coverage
| Type | % |
|---|---|
| Private insurance | 84.2% |
| Public insurance | 25.8% |
| No insurance | 4.7% |
| Uninsured under 19 | 4.6% |
Language & origin
Language spoken at home (age 5+)
| Language | Count | % |
|---|---|---|
| English only | 18,466 | 94.0% |
| Spanish | 85 | 0.5% |
| Other Indo-European | 65 | 0.4% |
| Asian & Pacific Islander | 0 | 0.0% |
| Other languages | 0 | 0.0% |
Place of birth & citizenship
| Origin | Count | % |
|---|---|---|
| Native born (US) | 19,446 | 99.0% |
| Born in same state | 19,347 | 98.4% |
| Born in different state | 8,933 | 45.5% |
| Foreign born | 99 | 0.5% |
| Naturalized citizen | 206 | 1.0% |
| Not a US citizen | 131 | 63.6% |
Ancestry
| Ancestry | Count | % |
|---|---|---|
| Polish | 2,880 | 14.7% |
| Italian | 2,464 | 12.5% |
| French | 1,354 | 6.9% |
| Arab | 927 | 4.7% |
| Ancestry | Count | % |
|---|---|---|
| German | 478 | 2.4% |
| English | 222 | 1.1% |
| Dutch | 177 | 0.9% |
| Irish | 173 | 0.9% |
Technology access
| Metric | % of households |
|---|---|
| Computer access | 37.4% |
| Internet access | 93.1% |
Source: U.S. Census Bureau, American Community Survey 2025 estimates.
Frequently asked questions about ZIP code 54017
What city is ZIP code 54017 in?
ZIP code 54017 is primarily assigned to New Richmond, Wisconsin.
What county is ZIP code 54017 in?
ZIP code 54017 falls within Saint Croix County, Wisconsin.
What is the population of ZIP code 54017?
ZIP code 54017 has an estimated population of 19,652 residents, with a density of 141 people per square mile.
What is the median household income in ZIP code 54017?
The median household income in ZIP code 54017 is $93,829, above the national median of ~$75,000.
What is the typical home value in ZIP code 54017?
The median home value in ZIP code 54017 is $287,000.
What timezone is ZIP code 54017 in?
ZIP code 54017 observes the CST timezone.