74954 ZIP Code — Roland, OK
Sequoyah County, Oklahoma
ZIP code 74954 is located in Roland, Oklahoma, within Sequoyah County. It covers approximately 20.84 square miles and serves a population of 4,944 residents. This is a standard ZIP code in the Central (CT) timezone, served by area code 918/539.
About ZIP code 74954
The housing stock consists of predominantly single-family detached homes. Most homes were built in the 1980s, giving the area an established character. Median home value is $135,500. Owner-occupancy sits near the national average at 65%.
Median household income is $57,949.
The dominant occupation class is sales and office, with retail trade as the leading industry. The average commute of 21 minutes is near the national average.
College attainment at 16% is below the national average, consistent with a trades and production-oriented local economy.
Health indicators show elevated rates of smoking (28%) compared to national benchmarks. 26% of residents lack health insurance, above the national average.
4,944
population
20.84
sq mi land
Standard
ZIP type
Central (CT)
timezone
74954 ZIP code map
Cities in ZIP code 74954
Below are the cities the US Postal Service accepts for ZIP code 74954. Using any city not on this list may result in mail delivery delays.
| City | Status |
|---|---|
| Roland | Preferred |
Nearby ZIP codes
72955 Uniontown (9.6 mi)
72904 Fort Smith (10.6 mi)
74948 Muldrow (10.7 mi)
74901 Arkoma (10.8 mi)
72956 Van Buren (11.4 mi)
72901 Fort Smith (11.4 mi)
72919 Fort Smith (11.5 mi)
74955 Sallisaw (11.6 mi)
72932 Cedarville (11.9 mi)
74936 Gans (13.3 mi)
72903 Fort Smith (14.3 mi)
72952 Rudy (14.7 mi)
Demographics
updated 05/2026
| Population | |
|---|---|
| Total population | 4,944 |
| Population density | 237 / sq mi |
| State FIPS | 40 |
| County FIPS | 135 |
| Geography | |
|---|---|
| Land area | 20.84 sq mi |
| Water area | 1.01 sq mi |
| Latitude | 35.4928 |
| Longitude | -94.5456 |
| Timezone | Central (CT) |
| Area code | 918/539 |
Total population by age
Gender
Race & ethnicity
Economics
updated 05/2026
Household income
| Income range | This ZIP | County avg | State avg |
|---|---|---|---|
| Under $50k | 53.2% | 58.5% | 46.5% |
| $50k – $100k | 31.7% | 29.6% | 31.0% |
| $100k – $200k | 14.6% | 10.6% | 18.1% |
| Over $200k | 0.4% | 1.3% | 4.5% |
Demographics & statistics
4,944
Population
237
People per sq mi
34.4
Median age
$57,949
Median household income
$25,042
Per capita income
$135,500
Median home value
$788
Median monthly rent
64.5%
Home ownership
11.1%
Poverty rate
0.4%
Unemployment
1,419
Housing units
16.1%
Bachelor's or higher
Age distribution
Male
Female
158
Under 5
148
152
5–9
143
160
10–14
151
154
15–19
144
225
20–24
211
460
25–34
431
289
35–44
272
339
45–54
318
159
55–59
149
126
60–64
118
190
65–74
178
88
75–84
82
51
85+
48
← Male
Female →
Age summary
| Group | Count | % |
|---|---|---|
| Under 18 | 1,080 | 21.8% |
| 18 and over | 3,864 | 78.2% |
| 65 and over | 637 | 12.9% |
| Median age | 34.4 years | |
Race & ethnicity
White
66.3%
Two or more races
13.9%
American Indian / Alaska Native
11.6%
Black or African American
5.3%
Hispanic or Latino
1.6%
Asian
0.6%
Other race
0.6%
Native Hawaiian / Pacific Islander
0.1%
| Group | Count | % |
|---|---|---|
| White | 3,328 | 66.3% |
| Two or more races | 699 | 13.9% |
| American Indian / Alaska Native | 581 | 11.6% |
| Black or African American | 266 | 5.3% |
| Hispanic or Latino | 78 | 1.6% |
| Asian | 32 | 0.6% |
| Other race | 31 | 0.6% |
| Native Hawaiian / Pacific Islander | 7 | 0.1% |
Household income
| Income range | This ZIP | County avg | State avg |
|---|---|---|---|
| Under $50k | 53.2% | 58.5% | 46.5% |
| $50k – $100k | 31.7% | 29.6% | 31.0% |
| $100k – $200k | 14.6% | 10.6% | 18.1% |
| Over $200k | 0.4% | 1.3% | 4.5% |
Under $10k
2.3%
$10k–$15k
2.6%
$15k–$25k
6.4%
$25k–$35k
15.2%
$35k–$50k
18.1%
$50k–$75k
19.7%
$75k–$100k
12.7%
$100k–$150k
18.1%
$150k–$200k
3.3%
$200k+
1.6%
| Range | % of households |
|---|---|
| Under $10k | 2.3% |
| $10k–$15k | 2.6% |
| $15k–$25k | 6.4% |
| $25k–$35k | 15.2% |
| $35k–$50k | 18.1% |
| $50k–$75k | 19.7% |
| $75k–$100k | 12.7% |
| $100k–$150k | 18.1% |
| $150k–$200k | 3.3% |
| $200k+ | 1.6% |
| Median income | $57,949 |
Housing
Home values
Under $50k
5.5%
$50k–$100k
25.5%
$100k–$150k
28.5%
$150k–$200k
18.5%
$200k–$300k
13.4%
$300k–$500k
8.6%
Housing overview
| Metric | Value |
|---|---|
| Median home value | $135,500 |
| Median rent / month | $788 |
| Owner occupied | 64.5% |
| Renter occupied | 35.5% |
| Vacant | 15.8% |
| Single-family detached | 73.9% |
| Large apartment buildings | 0.0% |
| Mobile homes | 9.2% |
| Median rooms | 5.2 |
| Avg household size (owned) | 2.79 |
Year built
| Era | % |
|---|---|
| 2020 or later | 0.3% |
| 2010–2019 | 8.7% |
| 2000–2009 | 18.1% |
| 1990–1999 | 14.5% |
| 1980–1989 | 25.4% |
| 1970–1979 | 19.2% |
| 1960–1969 | 7.9% |
| 1950–1959 | 4.0% |
| 1940–1949 | 0.5% |
| 1939 or earlier | 1.4% |
Bedrooms
| Size | % of units |
|---|---|
| No bedroom (studio) | 0.4% |
| 1 bedroom | 5.3% |
| 2 bedrooms | 18.3% |
| 3 bedrooms | 66.0% |
| 4 bedrooms | 9.3% |
| 5+ bedrooms | 0.6% |
Vehicles per household
| Vehicles | % of households |
|---|---|
| No vehicle | 1.4% |
| 1 vehicle | 22.4% |
| 2 vehicles | 51.3% |
| 3 or more | 24.9% |
Heating fuel
| Fuel type | % |
|---|---|
| Utility gas | 33.5% |
| Electricity | 63.8% |
| Propane / LP gas | 0.6% |
| Wood | 1.3% |
| Solar | 0.5% |
Households & families
| Household type | Count | % |
|---|---|---|
| Married-couple family | 847 | 49.7% |
| Cohabiting couple | 125 | 7.3% |
| Male householder, no spouse | 328 | 19.2% |
| Female householder, no spouse | 405 | 23.8% |
| Households with children under 18 | 524 | 30.7% |
| Households with seniors (65+) | 448 | 26.3% |
| Average household size | 2.86 | |
Marital status
| Status | Male | Female |
|---|---|---|
| Never married | 29.1% | 25.3% |
| Married | 52.5% | 47.9% |
| Separated | 4.3% | 0.8% |
| Widowed | 2.0% | 8.2% |
| Divorced | 12.0% | 17.9% |
Education
Less than 9th grade
3.9%
Some HS, no diploma
10.1%
HS graduate
36.5%
Some college, no degree
22.0%
Associate's degree
11.3%
Bachelor's degree
13.8%
Graduate / professional
2.4%
| Metric | % |
|---|---|
| HS diploma or higher | 86.0% |
| Bachelor's or higher | 16.1% |
School enrollment (ages 3–17)
| Type | Count | % |
|---|---|---|
| Nursery / preschool | 110 | 11.2% |
| Kindergarten | 75 | 7.6% |
| Elementary school | 473 | 48.0% |
| High school | 202 | 20.5% |
| College / grad school | 126 | 12.8% |
Employment
Industry of employment
Retail trade
18.8%
Manufacturing
18.5%
Education & healthcare
18.5%
Professional & management
10.8%
Arts, food & hospitality
7.8%
Public administration
4.9%
Construction
4.7%
Finance & real estate
4.2%
Other services
3.9%
Transportation & utilities
3.6%
Agriculture & mining
2.6%
Wholesale trade
1.3%
Information
0.5%
Occupation
| Category | % |
|---|---|
| Management, business & arts | 23.3% |
| Service | 16.3% |
| Sales & office | 25.6% |
| Natural resources & construction | 10.9% |
| Production & transportation | 24.0% |
Employment type
| Type | % |
|---|---|
| Private sector | 80.9% |
| Government | 13.1% |
| Self-employed | 5.9% |
| Unpaid family workers | 0.0% |
Commute
| Method | % |
|---|---|
| Drive alone | 85.9% |
| Carpool | 10.3% |
| Public transit | 0.0% |
| Walk | 0.2% |
| Work from home | 2.5% |
| Other means | 1.0% |
| Avg commute (minutes) | 21.1 |
Poverty
All people
11.1%
Under 18 years
18.1%
18 and over
9.1%
Married-couple families
3.1%
Female-led households
11.2%
Income support
| Source | % of households |
|---|---|
| Social Security | 27.2% |
| Retirement income | 15.7% |
| Supplemental Security | 3.4% |
| Cash public assistance | 0.6% |
| Food stamps / SNAP | 14.1% |
Health indicators
| Condition | % |
|---|---|
| Obesity | 40.1% |
| High blood pressure | 42.0% |
| High cholesterol | 35.7% |
| Diabetes | 13.9% |
| Heart disease | 8.5% |
| Stroke | 4.5% |
| Asthma | 12.1% |
| Arthritis | 30.0% |
| Kidney disease | 3.7% |
| Pulmonary disease | 11.2% |
| Cancer | 6.7% |
| Behavior / access | % |
|---|---|
| Smoking | 27.9% |
| Binge drinking | 12.8% |
| No physical activity | 37.0% |
| Less than 7 hrs sleep | 36.2% |
| Depression | 27.8% |
| Fair or poor health | 23.7% |
| Poor mental health | 19.2% |
| Poor physical health | 15.9% |
| No health insurance | 20.0% |
| Visited doctor (checkup) | 75.2% |
| Visited dentist | 46.5% |
| Cholesterol screening | 86.3% |
| Teeth loss | 24.4% |
Veterans & disability
| Veterans | Count | % |
|---|---|---|
| Civilian veterans | 334 | 9.0% |
| Disability | % |
|---|---|
| Any disability | 17.5% |
| Under 18 | 3.5% |
| 18–64 years | 16.6% |
| 65 and over | 48.4% |
Health insurance coverage
| Type | % |
|---|---|
| Private insurance | 47.1% |
| Public insurance | 33.9% |
| No insurance | 26.3% |
| Uninsured under 19 | 11.6% |
Language & origin
Language spoken at home (age 5+)
| Language | Count | % |
|---|---|---|
| English only | 4,638 | 93.8% |
| Spanish | 32 | 0.7% |
| Other Indo-European | 19 | 0.4% |
| Asian & Pacific Islander | 2 | 0.0% |
| Other languages | 11 | 0.2% |
Place of birth & citizenship
| Origin | Count | % |
|---|---|---|
| Native born (US) | 4,885 | 98.8% |
| Born in same state | 4,865 | 98.4% |
| Born in different state | 1,315 | 26.6% |
| Foreign born | 20 | 0.4% |
| Naturalized citizen | 59 | 1.2% |
| Not a US citizen | 21 | 35.6% |
Ancestry
| Ancestry | Count | % |
|---|---|---|
| French | 338 | 6.8% |
| Italian | 218 | 4.4% |
| Ancestry | Count | % |
|---|---|---|
| Arab | 197 | 4% |
| English | 60 | 1.2% |
Technology access
| Metric | % of households |
|---|---|
| Computer access | 34.5% |
| Internet access | 95.2% |
Source: U.S. Census Bureau, American Community Survey 2025 estimates.
Frequently asked questions about ZIP code 74954
What city is ZIP code 74954 in?
ZIP code 74954 is primarily assigned to Roland, Oklahoma.
What county is ZIP code 74954 in?
ZIP code 74954 falls within Sequoyah County, Oklahoma.
What is the typical home value in ZIP code 74954?
The median home value in ZIP code 74954 is $135,500.
What is the population of ZIP code 74954?
ZIP code 74954 has an estimated population of 4,944 residents, with a density of 237 people per square mile.
What is the median household income in ZIP code 74954?
The median household income in ZIP code 74954 is $57,949, below the national median of ~$75,000.
What timezone is ZIP code 74954 in?
ZIP code 74954 observes the CST timezone.